[Asia Economy Reporter Kim Heung-soon] CJ ENM's solo creator support project DIA TV announced on the 27th that it has signed partnerships with popular stars Yang Joon-il, Sung Hoon, and Park Kyung-ri.
Since January, DIA TV has been supporting the operation of YouTube channels and co-producing content under the policy of nurturing celebrities and other famous figures as YouTube creators and securing intellectual property rights (IP) for digital content.
The three partners will each launch YouTube channels based on the concepts of meeting, communication, and fun. Actor Sung Hoon will share episodes arising from various encounters with people, animals, and objects starting from the 29th on the 'Sung Hoon's Day Two' channel. Singer Yang Joon-il will introduce the 'Rebooting Yang Joon-il' channel starting on the 30th. Singer Park Kyung-ri will launch the 'Kyungri Life' channel in May, themed around fun.
Hwang Sang-jun, head of the Creator Business Team at CJ ENM DIA TV, said, "We plan to continue partnerships with celebrities who are considering communication through YouTube."
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