Naver Launches 'Expert Official' for Non-Face-to-Face Customer Consultation

Naver Customer Center to Apply Expert Official from the 8th

[Asia Economy Reporter Jin-gyu Lee] Naver announced on the 3rd that it will launch a one-on-one customer consultation inquiry service called 'Knowledge iN Expert Official' (hereinafter Expert Official) through its online consultation platform 'Knowledge iN Expert.'

Starting from the 8th, Naver Customer Center will first apply Expert Official, attempting digital consultations that are possible remotely between customer center agents. Customer center inquiries related to Knowledge iN, blogs, and the Naver app will be handled through Expert Official, alongside phone consultations and AI chatbot services.

Expert Official is an online platform that allows companies, public institutions, and organizations to conduct one-on-one private consultations with users. By using Expert Official, traditional phone consultations can be replaced with communication utilizing various multimedia content such as text, images, and videos. It can also be provided in real-time, potentially reducing users' waiting times for consultations.

Naver plans to apply Expert Official to customer center inquiries related to other Naver services in the future. Kang Chun-sik, the leader in charge of the Naver Knowledge iN service, said, "We will strive to enhance the platform so that simple and fast digital consultations can be realized through the Expert Official platform."