Hwang Kyo-ahn, leader of the United Future Party, is announcing a pledge related to solving traffic environment issues in the western area of Jongno near Saemaeul Geumgo in Saegumjeong, Jongno-gu, Seoul on the 23rd. Photo by Kang Jin-hyung aymsdream@
[Asia Economy Reporter Lee Ji-eun] The Public Relations Headquarters of the United Future Party announced on the 24th that, due to the increased necessity of non-face-to-face election campaigns in this general election, they will actively utilize CM songs and augmented reality (AR) for their campaign activities.
Based on the slogan confirmed by the election committee on the 23rd, "Cheer up Korea, We Must Change to Survive!", the Public Relations Headquarters finalized the concept of various election-related materials as "Correcting Korea."
The Public Relations Headquarters stated, "this expresses the will to correct hypocrisy, lies, and a flawed administration, and to normalize a tilted Korea."
Additionally, they selected four official party logo songs?Victory Road, United Future CM Song, Dokdo Is Our Land, and Eolsu! Korea?as well as eleven representative recommended songs for candidates. Party songs can be used immediately by candidates, while recommended songs can be produced in various ways to suit the individuality of each candidate.
In particular, the song Dokdo Is Our Land is a version of the well-known "Dokdo Is Our Land" with lyrics rewritten exclusively for the United Future Party, performed directly by Representative Hwang Kyo-ahn, Floor Leader Shim Jae-cheol, and lawmakers Lee Eon-ju and Yoo Ui-dong.
Furthermore, during the election period, they plan to focus on online communication with voters through online (Naver) portal advertisements and have launched the United Future Party AR augmented reality mobile service to allow voters to enjoyably engage with the campaign.
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