Brooks Running Launches Adrenaline GTS 20

[Asia Economy Reporter Yujin Cho] Brooks Running, the running brand under Samsung C&T Fashion Division, announced on the 24th that it has launched the 20th upgraded version of the 'Adrenaline GTS' in Korea.

Brooks Running developed this product with the awareness that as running culture spreads, injuries are increasing, and 45% of injuries occur in the knees. The focus was on the organic movement of the foot, knee, and hip, emphasizing GuideRails technology that prevents excessive wobbling to reduce injuries.

The GuideRails technology securely supports both the inside and outside of the foot, acting as a bumper to prevent foot rotation and twisting, enabling stable and wobble-free running.

Additionally, it applies a midsole cushioning system that combines air layers and rubber appropriately, making it light, soft, and excellent in rebound and durability.

Based on a sustainability management philosophy, Brooks Running has independently developed a biodegradable midsole cushioning, and when buried as an eco-friendly midsole material, it decomposes 50% faster than EVA.

Song Jubaek, team leader of Brooks Running, said, “Although the running population is increasing mainly among millennials, awareness of injuries such as ankle injuries remains low. If you want to protect your body and run safely for a long time, the Adrenaline GTS 20 will be the best option.”

To celebrate the launch, Brooks Running will hold a promotion for 20 days from the 20th of this month to the 10th of next month. Customers who purchase the Adrenaline GTS 20 will receive a 20% discount, and the first 100 customers will be given running socks. Additionally, various prizes will be awarded through a 20th anniversary quiz event on Brooks Running’s official Instagram.