[Asia Economy Reporter Lee Seon-ae] McDonald's announced on the 24th that it will reorganize its popular burger set lineup, 'McAllDay,' which allows customers to enjoy discounted prices all day long, featuring McDonald's signature menu items: Big Mac, McSpicy Shanghai, and the 1955 set.
McDonald's offers various popular burger set menus as McAllDay discount items on a rotating basis, reflecting customer needs and trends. This time, the lineup has been strongly reorganized with menus that have been highly regarded by customers for years as regret-free choices. To repay the support of customers who love the Big Mac, McDonald's representative menu and steady seller, the 'Big Mac Set' has been added to McAllDay. As a result, customers who have consistently enjoyed the Big Mac, McSpicy Shanghai burger, and 1955 burger can now enjoy their favorite burgers at more reasonable prices.
Starting from the 27th, customers using the McAllDay set can purchase the Big Mac and McSpicy Shanghai burger sets for 4,900 KRW, and the 1955 burger set for 5,900 KRW.
Additionally, McDonald's has relaunched 'McAllDay' with new advertising models, selecting trending actors Oh Jung-se and Han Ye-ri, as well as composer Don Spike. Oh Jung-se, a 33-year Big Mac fan, Han Ye-ri, who has enjoyed the McSpicy Shanghai burger for 18 years, and Don Spike, who has favored the 1955 burger for 8 years, will confidently recommend their beloved burgers to promote the renewed McAllDay.
A McDonald's representative stated, "The 2020 McAllDay has been reorganized with menus that customers frequently choose, and we expect great responses from customers," adding, "We will continue to strive to provide customers with not only the best taste and quality but also real value through McAllDay."
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