Goobne Chicken Launches 'Goobne Cheatking Potato Set' to Shake Up Your Taste Preferences

[Asia Economy Reporter Lee Seon-ae] Goobne Chicken announced on the 21st that it will hold a social network (SNS) event to celebrate the launch of four types of the ‘Goobne Cheatking Potato Set,’ which adds the fun of shaking to eat according to your preference.

The ‘Goobne Cheatking Potato Set’ is a menu where you can enjoy wedge or Cajun potatoes seasoned in a shake-style with as much ‘Goobne Cheatking’ as you want. The set consists of one Goobne Cheatking, one potato, and a ‘Goobne Shake-it Bag’ made of craft paper. For Cheatking, you can choose between Spicy Cheese flavor and Corn Soup flavor, and for potatoes, you can select one each from wedge potatoes and Cajun potatoes according to your preference. The ‘Goobne Cheatking Potato Set’ offers a salty and addictive taste and pairs well as a beer snack.

Goobne Cheatking is a finely ground seasoning that can be dipped or sprinkled on chicken to eat in your preferred way. You can enjoy the fun of shaking the ‘Cheatking Spicy Cheese’ with its sweet and spicy flavor or the sweet and mild ‘Cheatking Corn Soup’ in the ‘Goobne Shake-it Bag.’ Leftover Cheatking mixed with potatoes can be dipped or sprinkled on Goobne Chicken or Goobne Pizza for a richer and more delicious experience.

Recently, a social atmosphere has been spreading where people share fun and ‘Instagrammable’ content on SNS and enjoy it like a game. Accordingly, ‘Gajambee’?a trend combining cost-effectiveness and fun?has become a major consumer trend. Goobne Chicken focused on the ‘Gajambee’ consumption characteristics of teenagers who enjoy the same food in fun and fresh ways and newly introduced this set.

To commemorate the launch, Goobne Chicken is holding the ‘Goobne ㅊㅌㅋ Challenge’ SNS photo certification event. Participants place potatoes on the Shake-it Bag, which has the consonants ‘ㅊㅌㅋ’ (representing Cheatking) drawn on it, matching the consonant shapes, and take a photo. Then, upload it on Instagram with the hashtags ‘#ㅊㅌㅋ #Cheatking #GoobneCheatkingChallenge.’ The first round of the wedge potato challenge runs until April 30, followed by the second round of the Cajun potato challenge until May 31. A total of 50 winners, 25 from each round, will be selected and awarded a Goobne Original gift certificate worth 15,000 KRW.

CEO Jung Tae-yong said, “As consumption culture among teenagers is becoming like a form of play, we introduced the ‘Goobne Cheatking Potato Set’ that enhances ‘Gajambee’ by allowing consumers to mix and shake their preferred ingredients to feel joy and interest. We will continue active marketing activities so that consumers can enjoy various pleasures with Goobne Chicken in the future.”