Baskin-Robbins Launches '27 Cube Cake' Featuring Three-Dimensional Design

[Asia Economy Reporter Lee Seon-ae] Baskin-Robbins, operated by SPC Group, announced on the 20th that it has launched a new product, the ‘27 Cube Cake’.

The ‘27 Cube Cake (29,000 KRW)’ is a product that uses a total of 27 ice cream cubes in the shape of a cube, replicating the toy cube shape that children used to play with. The product’s cross-section can be seen by stacking 9 ice cream cubes in 3 layers, and colorful colors are added to create a three-dimensional and unique visual. On top of the cake, pink glazed syrup is applied, and the base uses a sparkling hologram to enhance the design completeness.

It is composed of various flavors such as ‘Mom is an Alien,’ ‘Shooting Star,’ ‘Mint Chocolate Chip,’ ‘Blueberry Cheesecake,’ ‘New York Cheesecake,’ ‘Rainbow Sherbet,’ ‘Cherry Jubilee,’ ‘Cotton Candy in Wonderland,’ and ‘Almond Bonbon,’ allowing multiple people to easily share and enjoy.

A representative of SPC Group Baskin-Robbins said, “The 27 Cube Cake is a product that enhances visual satisfaction with not only various flavors but also a unique design,” adding, “We will continue to focus on product research and development to provide customers with both the fun of eating and the joy of seeing.”