Visionary Food Franchise, Differentiated Chicken Startup 'Nuguna Holdak Banhangdak'

When it comes to the most representative field in the dining-out startup sector, chicken startups can be said to be the top choice. According to a self-employment analysis report by a financial group last year, chicken franchise brands accounted for more than 20% of all dining franchise stores.

If you are considering starting a chicken brand in such a fiercely competitive field, you need to carefully evaluate whether the chosen brand has a vision, continues to develop, or has differentiated strengths to increase the chances of success. Similar menus without distinctiveness may find it difficult to attract consumers' attention and secure loyal customers. Even if a consumer orders once and tastes the product, if they do not have a special taste experience, they are likely to explore other brands rather than reorder.

The premium oven-roasted chicken franchise ‘Nuguna Holdakbanhan Dak’ (or ‘Nunaholdak’) can be said to be a chicken startup brand that enhances customer attraction and success potential by simultaneously possessing differentiated strengths and vision in this regard.

It is a dining startup franchise that differentiates its menu with oven-roasted chicken that is crispy on the outside and tender on the inside, capturing both health and taste, rather than the common fried chicken. The menu ‘Ssamdak,’ developed by combining the popular chicken with the Korean cultural element of ssam (wrap), is already a signature menu of Nuguna Holdakbanhan Dak with a large fan base, contributing to strengthening the brand’s recognition.

A representative of Nuguna Holdakbanhan Dak stated that early last year, through a brand renewal, new menus such as ‘Chibbang Party’ targeting diverse consumer tastes and various flavorful menus were added. In addition, the brand boasts a flawless menu composition with flavorful & mini menus suitable for second and third rounds, making it a chicken startup brand that can increase profitability. Customers who visit Nuguna Holdakbanhan Dak once can enjoy second and third rounds without moving seats due to the variety of menus prepared, which leads to increased profitability for franchise stores.

This chicken franchise, Nuguna Holdakbanhan Dak, which is gaining attention for its thoroughly designed menu lineup considering franchise success and its vision and differentiation with continuous new menu releases, can be explored in more detail through its website.