BC Card and Jin Air Sign MOU to Strengthen Business Cooperation

Synergy Through BC Card Big Data Analysis
Enhanced Benefits for Small and Medium Merchants

[Asia Economy Reporter Ki Ha-young] BC Card announced on the 29th that it has signed a business cooperation agreement (MOU) with Jin Air to strengthen their partnership.

BC Card and Jin Air have been continuously collaborating in various areas such as ▲launching co-branded cards ▲offering discounts on airline tickets ▲providing travel-specialized services (such as coatroom services).

Through this MOU, both companies agreed to strengthen their business cooperation by ▲launching differentiated products and services through big data analysis ▲enhancing benefits for small and medium-sized merchants ▲offering benefits linked with various platforms such as TOP Points and Air Money.

Additionally, they plan to provide job experience opportunities in the aviation industry for underprivileged youth and expand airline ticket discount benefits, previously available only to certain companies, to small business owners, individual entrepreneurs, and venture companies, thereby increasing social value.

The head of BC Card’s partnership team stated, "By establishing a strategic partnership with Jin Air, a leading LCC company, we can respond to rapidly changing market trends in the travel and aviation sectors," adding, "We will do our best to develop more differentiated customer services."