Cheese Dakgalbi Specialty Restaurant 'Hong Chuncheon Cheese Dakgalbi' Proposes Franchise Profitability Expansion Plan... Aiming for Mutual Growth of Headquarters and Franchise Stores

Nearly half of newly established franchise brands disappear within a year, and franchise headquarters' neglect of franchise management is deepening the worries of franchise owners. Franchises, which are relatively considered easy to start, are ironically becoming a stumbling block for entrepreneurs.

On the other hand, there is a company that is striving for the mutual growth of headquarters and franchise stores based on a 'family culture,' doing its best to increase franchise store sales. The protagonist is 'Hongchuncheon Cheese Dakgalbi,' a cheese dakgalbi specialty restaurant that has recently been writing a big success story in Manhattan, New York.

With years of know-how, Hongchuncheon Cheese Dakgalbi has established a systematic startup system for successful entrepreneurship and has prepared measures to 'expand franchise store profitability' to increase franchise sales and enhance franchise owners' satisfaction.

To alleviate the burden of ingredient costs for franchise stores, they procure high-quality ingredients at lower prices compared to competitors and supply them to each franchise store, providing stable logistics supply and fresh ingredients through the headquarters' logistics system.

The strategy is to increase profit margins through affordable ingredient supply and attract more customers by improving food quality with fresh and safe logistics. Additionally, Hongchuncheon's key strategy is to secure menu competitiveness through continuous menu development to expand the customer base.

Hongchuncheon Cheese Dakgalbi offers various dakgalbi menus such as cheese dakgalbi and squid cheese dakgalbi, as well as side menus like soup chicken feet, cheese balls, and buffalo wings. It is recognized as a solidly growing brand, rapidly increasing stores while recording high sales among domestic franchises in recent years.

A representative of the cheese dakgalbi specialty restaurant Hongchuncheon Cheese Dakgalbi stated, "We will become a brand that satisfies both consumers and store owners by establishing a systematic startup system," adding, "We aim to reach 300 stores by next year."

Meanwhile, Hongchuncheon Cheese Dakgalbi is a brand of the mid-sized dining franchise company Hulalala Co., Ltd., and based on a systematic franchise system, it surpassed 200 franchise stores within three years of brand launch.