"Why Go To Seongsu? Head To City Hall!" Citizen Experience Space "Seoul Gallery" Opens

Transformed into a promotional space using cutting-edge digital technology
Programs also prepared for children and youth
"Breaking away from the government office image...offering a variety of events"

A digital promotion hall offering a panoramic view of Seoul and a complex cultural space for citizens to enjoy will open at Seoul City Hall.

The Seoul Metropolitan Government announced that it has completed the creation of “Naechingu Seoul, Seoul Gallery” (hereafter referred to as Seoul Gallery), a project that has been underway for about two years and six months, and that it will open on the 5th.

Naechingu Seoul Hall 1. A 1:1,600 scale model of the entire map of Seoul. Provided by Seoul City.

Seoul Gallery, created on the first and second basement floors of City Hall with a total floor area of 10,193 square meters, has been transformed into a space where visitors can experience Seoul’s future vision through advanced media technology and enjoy rest and culture.

Naechingu Seoul Hall 1 was designed to embody Seoul’s urban spatial philosophy so that visitors can directly see and experience the changing future of Seoul and its core projects.

Inside the exhibition hall, a 1:1,600 scale model of the entire map of Seoul is installed, on top of which detailed models of major project sites currently being promoted as key initiatives by the city are displayed, allowing visitors to take in Seoul’s future urban landscape at a glance.

At an artificial intelligence (AI) kiosk equipped with a transparent display, visitors can look up the neighborhood where they live or obtain information about major project sites and travel destinations.

Naechingu Seoul Hall 2 has been created as a space where visitors can experience Seoul’s global urban competitiveness and vision and encounter Seoul in the world.

Inside, a large globe-shaped “media sphere” with a diameter of 2 meters and a weight of 450 kilograms is on display, containing a variety of information and stories about today’s Earth, world landscapes, and more.

Naechingu Seoul 2-gwan. In this space, where you can encounter Seoul in the world, a globe-shaped digital panel measuring 2 m in diameter and weighing 450 kg has been installed. Provided by the Seoul Metropolitan Government

A kids’ lounge has also been prepared where children visiting Seoul Gallery can run and play.

In the Youth Vitality Zone corner, professional counselors provide support to young people ranging from job search assistance to financial and psychological counseling.

Young visitors can receive job counseling from career counselors and professional consultants, as well as specialized consulting on AI competency tests. A one-stop integrated support service for young people who were injured during military service and discharged is also provided through the Youth Vitality Zone.

A space selling various goods themed around the Seoul Metropolitan Government and its mascot Haechi, as well as publications and books issued by the city, will also be operated. The “Workshop Room” and “Conference Room” on the second basement floor, which can be rented and used by any citizen, can be reserved through the Seoul Gallery website.

A merchandise shop inside Seoul Gallery selling various Seoul-themed products. Provided by Seoul City.

From the 5th for three days, the Seoul Metropolitan Government will host experiential pop-up events such as mini concerts, a stamp tour, and social media events to welcome visitors to Seoul Gallery.

A “stamp tour” will be held, in which citizens who visit major experiential zones of Seoul Gallery such as Naechingu Seoul Hall, the Youth Vitality Zone, and photo zones, complete all missions, and fill up their stamp sheet will receive goods.

At 6 p.m. on the 5th, Wendy from the group Red Velvet will perform, and at 4 p.m. on the 6th, indie singer Kang Asol will take the stage. On the 7th, science creator Gwiedo will give a lecture on the theme “The Future Created by Artificial Intelligence.” In addition, artists in fields such as magic and jazz are scheduled to present a variety of performances.

Min Suhong, Director of Public Relations Planning at the Seoul Metropolitan Government, said, “Seoul Gallery will transform ‘City Hall’ from a boring and rigid government office into a place where enjoyable and colorful events unfold whenever you visit.”

This content was produced with the assistance of AI translation services.