Intel, the American semiconductor company, has launched a major organizational overhaul, including appointing key business leaders.
On September 8 (local time), CEO Pat Gelsinger appointed Kevork Kechichian as Vice President and General Manager of the Data Center Group, which includes server CPUs and artificial intelligence (AI) chips. Kechichian, who previously worked at NXP Semiconductors and Qualcomm, most recently served as Vice President of Engineering at the British semiconductor design company Arm.
Kechichian will be responsible for the data center market strategy. This market was once dominated by Intel's Xeon server processors, but now Nvidia is generating tens of billions of dollars in revenue from it.
For the Client Computing Group, which oversees the PC chip business, Intel appointed internal executive Jim Johnson as General Manager. Naga Chandrasekaran, who serves as Chief Technology Officer (CTO) and Chief Operating Officer (COO) of the foundry (semiconductor contract manufacturing) division, will now also oversee the foundry services segment.
Additionally, Srinivasan Iyengar, who joined Intel in June, was appointed as Vice President of the newly established Central Engineering Group. This organization consolidates various technology and development teams that were previously scattered within Intel, with the aim of managing and developing core technologies in an integrated manner.
Intel also announced that Michelle Johnston Holthaus, Chief Product Officer, will be leaving the company. Holthaus has held several senior positions during her more than 30 years at Intel, and after former CEO Pat Gelsinger stepped down last year, she served as interim co-CEO. Holthaus will remain as a strategic advisor for the next several months to assist with the transition.
According to Bloomberg News, this sweeping reorganization at Intel comes as "CEO Gelsinger, who took the helm in March, is filling key positions with executives he has personally appointed in an effort to overhaul the company, which has fallen behind its competitors." The report added, "In particular, he is seeking to transform Intel in the rapidly expanding AI-related product segment."
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