EBS Smart Listening Introduces 'Study Point' System to Revolutionize Learning Motivation

EBS Smart Listening is an English listening-focused learning service developed and operated by Smart Learning Korea, which has signed a content partnership agreement with the Educational Broadcasting System (EBS). Through level-specific customized content and a systematic learning system, it supports users in improving their English proficiency. Optimized for mobile environments, this app enables efficient language learning without the constraints of time and place.

EBS Smart Listening announced the introduction of a new 'Study Point' system to promote continuous growth and increase engagement among learners. This system goes beyond the conventional content delivery approach by linking the learning process itself to a reward system, thereby offering a new learning experience.

A system where learning activities lead to tangible rewards

The newly introduced Study Point system allows users to accumulate points through in-app learning activities, which can then be converted into 'Welcome Money' with real monetary value. While the structure is similar to existing reward apps, it provides differentiated benefits specifically tailored to learning activities.

The core strengths of the EBS Smart Listening Study Point system are accessibility and efficiency. Unlike typical reward apps, which make it difficult to accumulate even small amounts of points, this system is designed so that any user who focuses on learning can relatively easily earn a significant amount of points.

Of particular note is the high conversion rate of 10:1. With this rate, 1 won of Welcome Money is given for every 10 points earned, enabling users to experience meaningful rewards in a short period of time and effectively stimulating learning motivation. This is expected to enhance learning immersion and contribute to the development of self-directed learning habits.

Building a sustainable learning ecosystem

Kim Gunho, a senior official at Smart Learning Korea, explained the intention behind the EBS Smart Listening Study Point system, stating, "The system was designed to enhance users' learning persistence through appropriate rewards for learning, ultimately contributing to substantial improvement in language skills." He added, "EBS Smart Listening will continue to improve in order to provide users with the optimal learning environment and motivation."

The Study Point system is scheduled to be implemented from July 9, and specific operational methods and details will be announced through in-app notifications. There is growing interest among users seeking a new language learning experience that combines learning and rewards.