Muse Live (CEO Seok Cheol) has been officially invited as a member company to "Indie Week 2025" by the American Association of Independent Music (A2IM).
"Indie Week 2025," held in the Times Square area of New York City from June 9 to 12, 2025 (local time), is the world's largest indie music event and a leading music business platform sponsored by global companies such as Spotify, Billboard, and Bandcamp. During the event, Muse Live's music platform "KiTbetter" was featured on the Times Square digital billboard in Manhattan, New York, drawing attention from local music industry professionals.
"Indie Week" is an annual gathering where indie artists, labels, and music industry professionals come together to share market trends and discover collaboration opportunities. At this year's event, Muse Live directly introduced the KiTbetter platform, expanding its connections within the global music ecosystem.
KiTbetter offers physical albums called "KiTalbum" and provides an on-demand production service, reducing production burdens and presenting a new alternative for independent artists and small labels to grow together. This approach received a positive response locally.
Last year, Muse Live became the first Korean startup to join both A2IM and the European independent music association as an official member. Recently, with more overseas artists releasing KiTalbums, the brand's recognition has been rapidly rising in the North American and European markets.
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