Kakao Pay and Korea Habitat Appoint Kim Wonhoon and Park Semi as Ambassadors for "TodakTodak Hope Building" Campaign

Supporting Vulnerable Youth in Housing
Providing Information to Prevent Rental Fraud

Broadcast personalities Kim Wonhoon and Park Semi will serve as ambassadors for the joint campaign "TodakTodak Hope Building" by Kakao Pay, Kakao Pay Insurance, and Korea Habitat, raising awareness of youth housing issues and working to create safer living environments.

Youth Housing Support Campaign 'TodakTodak Hope Building' ambassadors Wonhoon Kim and Semi Park are taking a commemorative appointment photo with young employees of Kakao Pay, Kakao Pay Insurance, and Korea Habitat. Kakao Pay

On June 13, Kakao Pay announced the launch of the youth housing support campaign brand "TodakTodak Hope Building" in collaboration with Korea Habitat, and the appointment of Kim Wonhoon and Park Semi as campaign ambassadors.

In February, Kakao Pay signed a business agreement with Korea Habitat to support youth in vulnerable housing situations. In April, Kakao Pay Insurance joined the initiative to support efforts to prevent rental fraud. Starting next month, the "TodakTodak Hope Building" campaign will be underway.

"TodakTodak Hope Building" is a campaign that supports young people facing housing challenges and provides information to prevent rental fraud. Next month, an online campaign page will be launched, featuring prevention content and a campaign to encourage and support young people affected by rental fraud.

As ambassadors, Kim Wonhoon and Park Semi will participate in the production of content to prevent rental fraud and take part in activities to improve the housing conditions of affected youth. They plan to continue various initiatives to raise awareness of the campaign's significance and encourage participation.

Kim Wonhoon said, "I decided to participate because I sympathize with the campaign's purpose of providing preventive information so that young people can live safely."

Park Semi shared, "Having personally experienced rental fraud, participating in this campaign is especially meaningful to me."

A Kakao Pay representative stated, "We will continue to engage in mutually beneficial activities that go beyond providing financial services to help everyone secure a safe living environment, by building a social safety net."