Generative AI Technology Applied
Launched on Official Online Mall 'Amore Mall'
Amorepacific announced on the 23rd that it will launch a customer consultation artificial intelligence (AI) chatbot service called 'Amore Chat' on its official online mall, 'Amore Mall.'
Amore Chat is a personalized service based on generative AI technology. It provides consultations for users' beauty concerns and recommends necessary products. It can also summarize reviews of products sold on Amore Mall and allows users to check the delivery status of their ordered products.
Amorepacific announced on the 23rd that it will launch a customer consultation artificial intelligence (AI) chatbot service called 'Amore Chat' on its official online mall, 'Amore Mall.' Photo by Amorepacific.
The more customers interact with Amore Chat, the more personalized the responses they receive. This enables them to get product recommendations that best suit their preferences and circumstances.
Amorepacific continues to develop and introduce beauty tech services utilizing advanced technology. For example, the company is using an 'AI Skin Analysis and Care Solution' both domestically and internationally, which was developed by deep learning the evaluations of skin clinical experts based on skin imaging.
At CES 2025, Amorepacific received an Innovation Award for its personalized makeup virtual experience solution, 'Wanna-Beauty AI,' which utilizes generative AI technology.
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