Hecto Group Launches "Ttogether Campaign"
to Collect and Upcycle Plastic Bottle Caps
Proceeds Donated to Neighbors in Need
Hecto Group announced on May 15 that it will carry out the "Ttogether Campaign," a resource circulation initiative that collects PET bottle caps and turns them into upcycled products as part of its ESG (Environmental, Social, and Governance) sharing project.
The name "Ttogether Campaign" is a combination of "Ttu," from the Korean word for "bottle cap," and "Together." It refers to the idea of collecting discarded plastic bottle caps together to protect the environment.
Hecto Group planned the Ttogether Campaign to raise awareness about the separation and recycling of bottle caps and to promote the value of resource circulation. Over the course of about one month, collected bottle caps will be turned into upcycled products and sold at the company's internal market. All proceeds from these sales will be donated to neighbors in need, such as low-income households and children with illnesses.
Hecto Group has placed separate collection bins for bottle caps by color in its in-house cafe to make it easy for employees to participate in the campaign. To further encourage employee participation, upcycled products made from waste plastic, such as four-leaf clover keyrings, will be given away as prizes through a raffle.
A representative from Hecto Group stated, "This campaign is an employee participation-based ESG project that aims to raise awareness of recycling in daily life and lead to donations through resource circulation," adding, "We will continue to strengthen ESG management through a variety of social contribution activities in the future."
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