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Gwangju City, Kona I, and Community Chest of Korea Sign Agreement to Expand Platform-Based Donation Culture

Gwangju City Expects to Foster an Easy and Transparent Donation Culture
Through a Digital Platform

Gwangju City in Gyeonggi Province announced on May 14 that it had signed a business agreement for the "Gwangju Love Card Platform Donation Service to Promote Donation Culture in Gwangju" with Kona I Co., Ltd. and the Gyeonggi Branch of the Community Chest of Korea.

Gwangju City, Kona I, and Community Chest of Korea Sign Agreement to Expand Platform-Based Donation Culture SaeHwan Bang, Mayor of Gwangju City (center), is posing for a commemorative photo after signing a business agreement for the "Gwangju Love Card Platform Donation Service to Promote Donation Culture in Gwangju" with Kona I Co., Ltd. and the Gyeonggi Branch of the Community Chest of Korea on the 14th. Provided by Gwangju City, Gyeonggi.

The signing ceremony was attended by SaeHwan Bang, Mayor of Gwangju City, DongHoon Byun, Vice President of Kona I Co., Ltd., and HyoJin Kim, Secretary General of the Gyeonggi Branch of the Community Chest of Korea. Through this agreement, a new donation service feature will be added to the Gwangju Love Card platform, creating a system that will allow citizens to participate in donations more easily and transparently.


In particular, this service is expected to provide citizens with convenient opportunities to participate in donations, while also supporting welfare services for vulnerable groups through customized fundraising activities, thereby contributing to the spread of a culture of sharing within the local community.


DongHoon Byun, Vice President of Kona I Co., Ltd., stated, "It is meaningful to contribute to the creation of a convenient and transparent donation culture, as donations can be made easily through the Gwangju Love Card platform and donation histories can also be checked with ease."


HyoJin Kim, Secretary General of the Gyeonggi Branch of the Community Chest of Korea, also said, "This agreement will serve to lower the barriers to participation in donations, and I expect that the warm interest of Gwangju citizens will be connected to tangible support for neighbors with various welfare needs."


Mayor SaeHwan Bang emphasized, "Taking this agreement as an opportunity, we will actively discover diverse donation content and do our best to foster a healthy culture of sharing where both donors and beneficiaries can thrive together."


Meanwhile, as the first example of this donation service, a feature will be introduced that allows users to donate points accumulated by completing the "Health Walking Challenge" within the Gwangju Love Card platform. Gwangju City plans to further expand donation accessibility by linking the service with various areas, including policy allowances, in the future.


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

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