Democratic Party Presidential Campaign Highlights National Unity with Blue and Red

On May 9, the Public Relations Headquarters of the Democratic Party of Korea Central Election Countermeasures Committee unveiled a new logo inspired by the Taegeuk symbol, which incorporates both the Democratic Party's signature blue and the conservative party's red to signify national unity.

The party brand image released on the 9th by the Public Relations Headquarters of the Democratic Party of Korea Central Election Countermeasures Committee.

Kim Youngho, head of the Public Relations Headquarters for the Democratic Party's election committee, held a media day at the party headquarters in Yeouido, Seoul, that morning. He introduced this promotional direction, unveiled key promotional materials such as posters and banners, and showcased parts of the campaign song and advertising video.

Kim stated, "The Democratic Party has formulated its promotional strategy by earnestly heeding the call from citizens in the public square to restore democracy, revive people's livelihoods, and achieve national unity." He added, "Ending internal strife, restoring democracy, a new leap forward for Korea, and a unified Korea?these are what constitute the 'real Korea.'"

He went on to explain the meaning of the slogan, "From now on, the real Korea, now is Lee Jaemyung," asserting that only this candidate can truly accomplish the historic tasks demanded by the current era and the people.

The Public Relations Headquarters also released highlights from the campaign song, which consists of a total of 18 tracks. The campaign song includes "Apartment" by Ros?, which sparked a global sensation, as well as signature tracks from the impeachment playlist such as the opening song from the animation One Piece, "Our Dream," "Busan Seagull," "Southbound Train," "Gale Road," and "Red Sunset."

Park Jihye, Deputy Secretary-General for Digital Strategy at the Democratic Party, introduced the revamped Deliminju Live program for the election. "Real D-22" is a segment broadcast live every day at 10 a.m. during the main election period, with the concept "Say goodbye to stiff election broadcasts, this is a true fan-based support show." "Democratic Police Station News Forensic" is a segment that fact-checks fake news and shares response strategies, airing every Monday, Wednesday, and Friday at 1:30 p.m. for 30 minutes. "Blue Park," which has been airing on weekdays at 5 p.m., has been expanded with a new weekend segment, and "Fun Night with Kang Sunwoo," which airs every night at 9 p.m., will focus on communicating with voters by introducing viewer stories.