Chevrolet Shares Strategies to Strengthen Marketing with Dealerships Nationwide

'National Dealership Conference' Held

Chevrolet announced on the 21st that it held the '2025 Chevrolet National Dealership Conference' on the 18th at its headquarters in Bupyeong, Incheon, inviting representatives from dealerships nationwide and outstanding car managers from the first quarter to share strategies for strengthening marketing.

Chevrolet announced on the 21st that it held the '2025 Chevrolet National Dealership Conference' on the 18th at its headquarters in Bupyeong, Incheon, inviting representatives from dealerships nationwide and outstanding car managers from the first quarter to share strategies for strengthening marketing. Chevrolet

Through the conference, Chevrolet aimed to listen to the voices of dealership representatives and car managers from across the country and to use this as an opportunity to strengthen customer-focused sales strategies. The company also established a stronger foundation for cooperation with dealerships in order to quickly respond to various market changes and customer needs.

Hector Villarreal, President of GM Korea, said, "Chevrolet has built brand trust through excellent products and outstanding customer experiences. I would like to express my deep gratitude to all of you who play a crucial role at the forefront of customer engagement," adding, "We will continue to strengthen our partnership through ongoing communication and implement sales strategies tailored to regional characteristics and customer needs."

In addition, the conference included an awards ceremony for dealerships and car managers who achieved outstanding results in the first quarter. A total of 13 dealerships representing both national and regional areas?including Cheongjugagyeong (Daejeon-Chungcheong), Suwongwanggyo (Southern Seoul), Bupyeong (Western Seoul), Geoje (Busan-Gyeongnam), and Bukbu (Northern Seoul)?were honored as outstanding dealerships, and a total of 18 individuals were recognized as outstanding car managers.

A Chevrolet representative stated, "We plan to further enhance our market responsiveness and continuously expand customer trust based on our close partnership with dealerships."