'New Season Sale Start' from the 14th to the 23rd
Over 300 Brands Participating... 20% Increase from Last Year
Golf and Outdoor Product Pop-up Events
Suburban Store Events for Family Customers
Lotte Outlet announced on the 12th that from the 14th to the 23rd, more than 300 brands across all stores will participate in the 'New Season Sale Start' event.
This year, the number of participating brands has been expanded by more than 20% compared to last year, preparing the largest spring event covering men's and women's fashion, sports, golf, outdoor, as well as kids and living product categories. Customers can enjoy spring new arrivals and spring/summer products at the outlet's regular discounted prices with up to an additional 30% discount.
First, the 'Golf Super Week' for customers preparing for spring rounds will be held at all Lotte Outlet stores from the 13th to the 26th. This year, premium golf brands such as PXG, Titleist, G/FORE, and Mark & Lona will participate in large numbers. The discount benefits have also been expanded up to 60%.
During the event period, Lotte Premium Outlet Uiwang will host a popup event for 'Crack & Call,' a brand loved by golfers through collaborations with world-renowned pop artists, and a popup event for the lifestyle golf brand 'Golden Bear,' as well as operate a golf putting experience zone. There will also be an event offering ball marker engraving service and name tag production gifts for customers who purchase golf products.
In the Gore-Tex special exhibition, essential for outdoor activities, from the 13th to the 19th, authentic outdoor representative brands K2, Black Yak, Eider, and Nepa will sell their Gore-Tex flagship products at up to 60% discounted prices. Popular spring and summer season products from each brand can also be purchased at reasonable prices.
Various events will also be held at suburban stores, which are popular for shopping and outings. Lotte Premium Outlet Giheung will present the 'Energy! Exciting Fair' from the 13th to the 23rd. Customers can enjoy sports and casual product lines such as New Balance and Under Armour at discounts of up to 80%. A Happy Balloon Magic Show (on the 15th) and a Happy Food Truck event in cooperation with Yongin City, Gyeonggi Province (on the 15th and 16th) will also be operated for spring outing customers. Until the 16th, Lotte Premium Outlet Uiwang will host the 'Meomum House Space Shuttle' exhibition popup event where visitors can directly experience and purchase mobile power houses.
Kim Hyun-young, head of the Outlet Marketing Team, said, "As March begins and temperatures rise rapidly, the demand for spring clothing for outdoor activities has started to increase sharply. In response, we have expanded the volume of spring and summer products and participating brands and prepared various contents, so we expect many customers to visit."
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