Two Capsule-Type 'Neo' Sticks: 'Bora Bora Click' and 'Sunkiss Click'
Featuring 'StickSeal' Technology to Prevent Tobacco Residue
BAT Rossmann's heated tobacco brand glo announced on the 24th that it will introduce two new capsule-type neo sticks exclusively for the 'glo HYPER' series: 'Bora Bora Click' and 'Sunkiss Click.'
These two new capsule-type neo products are the first items to promote glo's brand campaign this year, 'Live Life in Color.' When the capsule is burst, it adds a new flavor, allowing users to enjoy a refreshing and invigorating sensation.
The new product ‘Bora Bora Click’ offers a balanced satisfaction with a blend of sweet and sour notes and a cooling sensation, while ‘Sunkiss Click’ features a smooth tropical flavor combined with freshness. The packaging reflects the trendy and premium image of the neo brand by applying a brush stroke style with sophisticated colors.
Additionally, the 'StickSeal' technology, which seals the end of the stick to prevent tobacco residue from remaining inside the device, has been newly applied. This eliminates the need for cleaning with a brush, enhancing user convenience, allowing glo devices to be used more cleanly and easily while still delivering consistently satisfying flavor.
A BAT Rossmann representative stated, "This new product captures the freshness and vitality of spring in a capsule-type product," adding, "We will continue to introduce products that meet the needs of consumers seeking new experiences."
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