Kinder Universe Fair Held at All Branches
Discount Benefits Offered for 80 Children's Fashion Brands
Lotte Department Store announced on the 23rd that it will present a variety of events for kids customers to celebrate the new school semester season. As parents flock to the stores and demand for new semester shopping rises, Lotte Department Store is targeting this demand by offering diverse kids events, including the 'Kinder Universe Fair.'
Lotte Department Store will hold the 'Kinder Universe Fair' event for five days from the 27th to March 3rd at all its branches. Kinder Universe is a newly launched kids section at Lotte Department Store. During this event, customers who join the Kinder Universe Club within the Lotte Department Store app will receive discount benefits from a total of 80 children's and infant fashion brands. Additionally, club members who purchase 200,000 KRW or 400,000 KRW or more on the same day at the participating brands during the event period will receive Lotte mobile gift certificates worth approximately 5% of their purchase.
A pop-up store of kids lifestyle brands, which have become essential for parenting, will also be held. At Jamsil Branch and Time Villas Suwon, until the 6th of next month, customers can visit the pop-up store of 'Petit Ati,' an eco-friendly infant furniture brand offering modular furniture tailored to children's body types. On the 4th floor of Jamsil World Mall, the pop-up store of 'Mumushu,' a well-known infant bedding brand famous for its 'nap blankets,' will be open until the 16th of next month, offering a 'name tag' engraving service to customers who purchase over 70,000 KRW.
There is also an opportunity to prepare learning supplies. On the first floor center hall of Time Villas Suwon, the 'Kyobo Bookstore Pop-up Market' for new semester learning supplies will operate until the 27th. Design stationery will be sold at 20-30% discounts, and essential school admission supplies will be showcased in various ways. Teen customers presenting a 'Youth ID' will receive a 10% discount. In addition, various experience zones and F&B content will be offered to help customers enjoy preparing for the new semester.
A lifestyle event for university students preparing for the start of the semester is also being held. At Nowon Branch, in line with the 'Desktterior (Desk + Interior)' trend, a pop-up store of the desk chair specialist brand 'Size Of' will run until the 28th. Furthermore, for customers looking to purchase digital devices for the new semester, the 'Samsung Store' at Incheon Branch will offer a 5% Lotte Department Store gift certificate to customers who purchase the 'Galaxy S25' device unlocked until the 28th.
Kim Sun-yeop, head of the Kids Team at Lotte Department Store, said, "As the spring new semester approaches in earnest, customer interest in kids products is increasing. Through Lotte Department Store’s signature kids event, the 'Kinder Universe Fair,' we are offering discount benefits and gift certificate giveaways, as well as presenting pop-up stores for infant furniture, so we hope many customers will show interest."
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