Everyday, Emart24, and No Brand Also Participate
Introducing 10 Ultra-Low-Priced Products Including Capsule Detergents
Emart announced on the 26th that it will hold the ‘31st Anniversary Star Sale’ for one week starting at the end of this month.
This event is the first anniversary sale jointly participated by Emart, Traders, Emart Everyday, No Brand, and Emart24. It will run for a week from the 29th of this month to the 5th of next month.
During this anniversary sale, 10 ‘ultra-low price’ star products will be offered across five offline channels. A representative product is the 'Acts Deep Clean Capsule Laundry Detergent (28 capsules)', which will be sold at Emart and Emart Everyday as a one-plus-one (1+1) deal for 9,900 KRW. This is a discount of over 70% compared to the regular price of 16,900 KRW. The same product is sold at Traders as a mega pack of 4 packs for 19,480 KRW, and at Emart24 as a single pack for 6,900 KRW.
Emart’s best-selling frozen pizza, 'Ottogi Garlic Cheese Crust 2-pack (460g, 2 pieces)', will be sold for 8,980 KRW, which is 1,000 KRW cheaper than the regular price of 9,980 KRW per piece. Emart has prepared quantities equivalent to three months of sales together with Traders and Everyday, and all three places will sell it at the same price. The ‘Kleenex Ultra Clean White Bidet 3-ply Toilet Paper (30m x 30 rolls)’ will be offered at 28,900 KRW with a 1+1 benefit at Emart, Traders, Emart Everyday, and No Brand at the same price.
In addition to star products, Emart plans to offer popular products selected by customers at shockingly discounted prices. Special anniversary items such as ‘Premium Large Flatfish Sashimi’ and ‘Australian Brisket’ will be sold at discounted prices, along with seasonal fresh foods like strawberries, high-sugar-content tangerines selected with over 11 Brix, female Korean beef, female pork belly and neck meat, and native hen baeksuk (chicken soup) at special prices.
To help customers easily prepare for year-end parties, events featuring party foods such as wine, sushi, and pizza will be held, along with a Christmas market event where customers can find Christmas-related items like Christmas trees and snow globes all in one place.
Emart24 is also commemorating Emart’s 31st anniversary by preparing a 15-day promotion from December 1st (Sunday) to 15th (Sunday) featuring 24 of the most loved popular products throughout 2024. Customers who pay 5,000 KRW or more with an event card and apply through the app will receive an Emart24 app coupon worth 5,000 KRW as a gift for all 24 popular products, including I’m e Sun Coffee (500mL), Binggrae Banana Flavored Milk (240mL), Nongshim Yukgaejang Bowl Noodles, and Nongshim Shrimp Crackers (90g).
Jung Woo-jin, head of marketing at Emart, said, “To celebrate Emart’s 31st anniversary, we prepared this event as a way to repay the support customers have given us over the past 31 years,” adding, “We will continue to present various events like this Star Sale that embody Emart’s 31 years of experience.”
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