Formation of the 'Yeoju Tourism Revitalization Promotion Team' and Holding of the 1st Meeting
Yeoju City has designated 2025 as the "Year of Yeoju Tourism" on the 16th and is organizing the Yeoju Tourism Revitalization Promotion Team to successfully carry out this initiative, holding its first meeting. Yeoju City, Gyeonggi Province (Mayor Lee Chung-woo) designated 2025 as the "Year of the Inaugural Yeoju Tourism" on the 16th and formed the Yeoju Tourism Revitalization Promotion Team to successfully carry out this initiative, holding its first meeting.
The Yeoju Tourism Revitalization Promotion Team is an organization led by the Director of the Culture and Welfare Bureau, consisting of 20 departments and the Yeoju Sejong Culture and Tourism Foundation, established with the purpose of developing and promoting policies for the "Year of the Inaugural Yeoju Tourism 2025."
About 50 people attended the meeting, including the mayor, deputy mayor, directors, heads of departments, the chairman of the Sejong Culture and Tourism Foundation, and members of the Yeoju Tourism Revitalization Promotion Team. They discussed detailed project plans related to six-stage tourism strategies: △ strengthening tourism infrastructure △ enhancing marketing and promotion △ developing local tourism content △ hosting events to attract tourists △ encouraging local resident participation △ improving systems and environments for fostering the tourism industry △ directions for the development of Yeoju tourism and methods to attract tourists.
According to last year’s data from the Korea Tourism Organization Data Lab, Yeoju City had 3 million visitors. The city aims to attract more tourists by promoting a tourism vision of becoming South Korea’s top tourism city where history, culture, and tourism coexist. In particular, the opening of the suspension bridge next year, the establishment of a traveler center, and the creation of the Hyeonam-dong Yeoju Citizen Park are expected to help attract tourists.
Additionally, to revitalize Yeoju’s tourism industry, a Tourism Strategy TF Team was newly established this year within the Tourism and Sports Department, and the Yeoju Sejong Culture and Tourism Foundation created Leisure Business and Tourism Business teams, focusing all efforts on fostering the tourism industry.
Mayor Lee Chung-woo of Yeoju said, “We plan to continue concrete discussions for revitalizing Yeoju tourism, including holding the ‘2025 Year of the Inaugural Yeoju Tourism Proclamation Ceremony’ in May next year,” adding, “We will discover year-round tourism content and implement customized promotional strategies by generation and region to open an era of 6 million annual visitors.”
Based on the discussions at this meeting, Yeoju City plans to review the implementation of partial projects and is committed to thorough preparations for the "Year of the Inaugural Yeoju Tourism 2025" to achieve the development of Yeoju’s tourism industry and the revitalization of the local economy.
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