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Lotte Department Store Launches Eco-Friendly 'Boraeng Bag Collection Promotion'

Earn 5,000 L.Points per item when returned

Lotte Department Store announced on the 12th that starting from the last day of this year’s Chuseok holiday, the 18th, it will hold a "Cooler Bag Collection Promotion" at all its stores.


Running until the 9th of next month, this promotion allows customers to return the cooler bags that came with Lotte Department Store’s exclusive gift sets of livestock products, dried persimmons, and dried fish received this Chuseok to the nearest Lotte Department Store event hall. For each returned bag, customers will earn 5,000 L.POINTs. Points can be accumulated for up to 5 bags per person. Lotte Department Store plans to upcycle the collected cooler bags into new goods to be released in the second half of the year.


Lotte Department Store Launches Eco-Friendly 'Boraeng Bag Collection Promotion' Customers participating in the 'Cooler Bag Collection Promotion' at the 9th-floor promotional event hall of Lotte Department Store Main Branch.
[Photo by Lotte Department Store]

Customers who return cooler bags can use the L.POINTs earned from this promotion to pay for purchases in-store during the collection period, receiving up to 50% cashback on the amount spent.


Since Chuseok 2022, Lotte Department Store has been the first in the industry to run an eco-friendly promotion utilizing cooler bags. By this year’s Lunar New Year, over 50,000 cooler bags had been collected. Using these, Lotte Department Store created cross pouches in 2022, and picnic mats and wine bottle bags in 2023, which were given as thank-you gifts to more than 10,000 customers.


Yoon Jae-won, head of Lotte Department Store’s ESG team, said, "The 'Cooler Bag Collection Promotion,' now in its second year this Chuseok, has established itself as a representative eco-friendly event for the holiday season, extending beyond Lotte Department Store to the entire retail industry. We will continue to lead ESG efforts in the industry with a strong sense of mission and plan to introduce various eco-friendly activities together with our customers."

This content was produced with the assistance of AI translation services.


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.


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