Discount Events Featuring Danton and Nobis
Gwangju Shinsegae Co., Ltd. is presenting various pop-up stores to offer consumers experiences, information, and enjoyment.
According to Gwangju Shinsegae on the 16th, the French workwear brand Danton pop-up store will be operated on the first floor of the main building until the 29th.
Danton is a brand famous for its diamond logo, established in France in 1953. It has grown by supplying uniforms to administrative institutions such as the Paris Metro and is currently loved for its unisex daily wear.
This pop-up store, the only place in Gwangju and Jeonnam to see Danton products offline, offers items such as men's coats (535,000 KRW), men's cardigans (335,000 KRW), women's lightweight padding jackets (335,000 KRW), and women's cardigans (335,000 KRW).
On the third floor of the main building, a pop-up event featuring premium padding jackets for the upcoming winter is underway.
First, a pop-up store of Canada Goose, a premium padding brand representing Canada, has been set up. Known for its excellent warmth and logo patch decoration, Canada Goose welcomes consumers with popular items such as the men's Langford Parka (2,080,000 KRW) and women's Junction Crop Puffer (1,500,000 KRW) well stocked.
Alongside Canada Goose, another Canadian brand, Nobis, is also holding a pop-up store simultaneously. This event, running until the 22nd, offers 2023 S/S season products such as lightweight jackets at 30-50% off and 2023 F/W season products at 10% off. Additionally, consumers who purchase down jackets can participate in a bucket hat giveaway event.
The Italian premium padding brand Peuterey pop-up store is holding both discount and gift events simultaneously.
Peuterey offers a 10% discount on 2023 F/W season products, and customers who purchase over 1,500,000 KRW will receive luxury sunglasses, while those who spend over 2,000,000 KRW will be gifted a phone holder bag worth 380,000 KRW. Since the limited quantities are provided on a first-come, first-served basis, they may run out early.
CEO Donghoon Lee said, “As the year-end approaches, we have prepared premium padding pop-up exhibitions for consumers preparing winter clothing such as padding jackets. We hope consumers visit the pop-up stores to directly experience brands that are usually hard to find and enjoy the pleasure of shopping.”
Honam Reporting Headquarters, Reporter Dongho Shin yjm3070@asiae.co.kr
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