Electrolux Hosts 'Online Cooking Show' with Chef O Se-deuk... Induction Cooktops & Dishwashers on Sale

Celebrating the Opening of the Nation's First Cheongdam Flagship Store
Up to 55% Off Induction Cooktops and Dishwashers on Naver Shopping Live

[Asia Economy Reporter Lee Hye-young] Electrolux will hold an online cooking show with Chef Oh Se-deuk at its Cheongdam flagship store on the 2nd.

This cooking show, held to celebrate the opening of Electrolux's first domestic flagship store, 'Swedish House,' will be broadcast live on Naver Shopping Live for 90 minutes starting at 7 PM that day. Chef Oh Se-deuk will personally introduce recipes using the induction cooktop and dishwasher at the Cheongdam flagship store and share cooking tips.

The induction bridge (CIV60334) featured in the online cooking show has a bridge function that connects two burners for simultaneous use, shortens cooking time with a maximum output of 3300W, and offers 10 levels of heat control. Chef Oh Se-deuk plans to showcase his personally developed tomahawk and pilaf recipes using the induction's bridge function.

The dishwasher 800 (ESF8730ROX) is equipped with the world's first 'Comfort Lifting System,' allowing the lower rack to be raised up to 25 cm. It features a 360-degree multi-spray system and removes 99.9% of eight harmful bacteria, including food poisoning pathogens, with its intensive sterilization mode.

Electrolux will also offer product discounts during the live broadcast. The induction bridge will be available at a 53% discount for 890,000 KRW, and the dishwasher 800 at a 42% discount for 1,730,000 KRW. The induction and dishwasher set will be sold at up to a 55% discount and can only be purchased during the live broadcast.

Special point accumulation and gift events will also be held. All customers who purchase will receive up to 5% Naver Points, and up to 20,000 KRW in additional Naver Points will be awarded for writing photo reviews. Among customers who certify their purchase during the broadcast, two will be selected by lottery to receive a robot vacuum cleaner (Pure i9.2), and customers who purchase the dishwasher or dishwasher and induction set will receive six boxes of dishwasher detergent.

This content was produced with the assistance of AI translation services.