[Asia Economy Reporter Ki-min Lee] Chevrolet announced on the 12th that it will hold a 'Launch Live Tour' for the Bolt EUV and 2022 Bolt EV on Naver Shopping Live.
Chevrolet explained that during the one-hour broadcast starting at 8 PM, it will highlight various aspects of the Bolt EUV and 2022 Bolt EV, including design, safety and convenience features, and driving performance.
During the Shopping Live, Chevrolet will sell a 300,000 KRW 'Early Bird Coupon' usable when purchasing an actual Bolt EUV or the new Bolt EV to the first 100 customers for 30,000 KRW. Additionally, a limited quantity of 50 'Bolt Lifestyle Lucky Boxes' containing special random prizes worth up to 370,000 KRW will be sold for 9,900 KRW.
The 'ZERO WASTE Starter Kit,' included in all packages, consists of four eco-friendly household items, and special prizes such as Freitag messenger bags, Patagonia jackets, and Balmuda The Lantern will be randomly sent as eco-friendly products.
Special benefits exclusive to viewers of the broadcast will also be provided. Customers participating in the POP quiz events held intermittently during the broadcast will have a chance to win a 2-night, 3-day test drive of the Bolt EUV or 2022 Bolt EV through a real-time draw, as well as hotel/resort accommodation vouchers worth 500,000 KRW.
Jang Jung-yoon, Executive Director of Marketing at Korea GM, said, "Through this broadcast, we hope customers will not only acquire information about the products but also naturally proceed to purchase, experiencing a new way of car shopping through Chevrolet electric vehicles."
Meanwhile, Chevrolet will begin pre-orders for the Bolt EUV and 2022 Bolt EV starting on the 18th. In particular, the Bolt EUV will be available for purchase on the Chevrolet online shop from the 18th. When purchasing through the online shop, customers can conveniently buy the vehicle without visiting a Chevrolet showroom, from estimate to payment and delivery.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
