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Samsung Fire & Marine Insurance Produces 5,197 Excellent Certified Insurance Planners This Year, the Most in the Industry

One in Three Excellent Certified Insurance Planners Is from Samsung Fire & Marine Insurance

Samsung Fire & Marine Insurance announced on June 12, 2025, that it has produced 5,197 recipients of the Excellent Certified Insurance Planner designation this year.

One out of every three Excellent Certified Insurance Planners in the non-life insurance industry is affiliated with Samsung Fire & Marine Insurance, making it the company with the largest number of such planners in the industry. The Excellent Certified Insurance Planner system was introduced in 2008 to encourage insurance planners to enhance their expertise, ensure the complete sale of insurance products, and establish a sound recruitment order.

Samsung Fire & Marine Insurance Produces 5,197 Excellent Certified Insurance Planners This Year, the Most in the Industry


To be selected as an Excellent Certified Insurance Planner, one must have worked consistently at a single company for at least three years and demonstrated outstanding insurance recruitment performance. Additionally, the persistency rates for the 13th and 25th months of recruited insurance contracts must be at least 90% and 80%, respectively, and there must not be a single case of incomplete sales.

Samsung Fire & Marine Insurance supports its planners with systems and training so that they can provide systematic, customer-tailored services to help them achieve certification as Excellent Certified Insurance Planners.

Through the exclusive planner system called "My Customer Asset Value," planners can view customer and contract status at a glance, enabling them to deliver personalized services to clients.

In addition, the company continuously operates systematic training programs that combine both online and offline formats. Through a variety of educational offerings?such as product knowledge, insurance consulting capabilities, and sharing of success stories?Samsung Fire & Marine Insurance actively supports its planners in their growth as insurance professionals.

A representative from Samsung Fire & Marine Insurance stated, "We will continue to strengthen training and support for our planners in order to increase the number of Excellent Certified Insurance Planners, thereby enhancing consumer protection and the image of the insurance industry."


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