Burger King announced on the 5th that it will introduce two new products through a collaboration with Blizzard Entertainment's Diablo IV.
The new products are the ‘Hello Lilith Whopper’ and the ‘Hello Inarius Whopper.’ Inspired by Burger King's signature flame-grilled patties full of smoky flavor, the names carry a double meaning with ‘Hell’ evoking fire and the underworld, and ‘Hello’ meaning a greeting.
Burger King added fun by incorporating the characteristics of key characters driving the central narrative of Diablo IV into the new products. The Hello Lilith Whopper combines a 100% pure beef patty with crispy hash browns and spicy Diablo sauce, representing the demon character ‘Lilith’ with a devilish spicy flavor. The Hello Inarius Whopper features a beef patty and hash browns paired with sweet bacon jam, expressing the angel character ‘Inarius’ with a heavenly sweetness.
To commemorate this collaboration, Burger King will operate the Seolleung Station branch in Seoul as a Diablo IV concept store for six weeks until the 16th of next month. The concept store will play Diablo IV’s main BGM and install various photo zones naturally infused with the game’s elements to provide visitors with an immersive experience.
Burger King will offer limited-edition item codes for use in Diablo IV to customers who purchase the new products, distributed sequentially by period on a first-come, first-served basis. From today until the 18th of this month, customers will receive codes for two items: the ‘Creepy Grimace’ helmet and the ‘Creepy Bandage’ gloves. From the 19th to the 2nd of next month, codes for the ‘Creepy Pin’ legs and the ‘Creepy Footsteps’ boots will be provided. From the 3rd to the 16th of next month, another new product will be revealed, offering the ‘Creepy Den’ chest armor item code. These five items are exclusively available through Burger King and together form a complete set when collected.
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