Strengthening Global Sports Marketing
Ceragem announced on September 15 that it will participate as an official sponsor of the international women's professional tennis tournament 'WTA 500 Korea Open 2025', which will be held at the Seoul Olympic Park Tennis Center.
During the tournament, which runs until the 21st, Ceragem will provide its massage appliance 'Pause M8 Fit' and the medical device 'Celtron Circulation Chair', which is effective for improving blood circulation and relieving muscle pain, in the players' lounge, recovery zone, and VIP lounge. This will allow both players and spectators to experience Ceragem's healthcare products.
Players participating in the international women's professional tennis tournament 'WTA 500 Korea Open 2025' are experiencing the Ceragem Pause M8 Fit installed at the venue. Ceragem
Ceragem explained that it decided to sponsor the event due to its strong image, symbolism, and prominence as a global sports event. 'WTA 500 Korea Open 2025', the only WTA 500 tour event in Korea, offers a total prize pool of approximately 1.6 billion won. Top-ranked players, including Iga Swiatek, who is ranked No. 2 in the world and the 2025 Wimbledon champion, will participate, drawing significant attention from global fans.
Through this sponsorship, Ceragem aims to strengthen its global sports marketing, enhance international brand recognition, and actively promote its brand value to younger generations and global consumers. A Ceragem representative stated, "This sponsorship is part of Ceragem's global sports marketing strategy and represents an important opportunity to promote our brand value on the world stage and expand touchpoints with customers. We will continue to strengthen our influence in the global market through various activities."
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