Hancom, Strengthens Metaverse Event Marketing... "Cyworld Hancom Town to Host Fan Meeting"

[Asia Economy Reporter Hyunseok Yoo] Hangul and Computer announced on the 22nd that it will strengthen event marketing by hosting live broadcasts in Cyworld's metaverse space, 'Cyworld Hancom Town.'

The event held to celebrate Christmas is titled 'Early Metaverse, Early Merry Christmas' and is the first official event since the beta service opening of Cyworld Hancom Town. Honey J, the winning leader of Street Woman Fighter, will appear in the Cyworld Hancom Town Square to greet fans in the metaverse space.

The 'Early Metaverse, Early Merry Christmas' event will accept applications from noon on the 22nd until 10 PM on the 23rd under the theme 'What would you like to do if you spent Christmas with Honey J?' Applications can be submitted via the Cyworld homepage and the QR code in promotional images. Among the witty responses, 100 people will be selected to participate in a 20-minute live broadcast on the 24th at 6 PM in the Cyworld Hancom Town 'Square.'

The Cyworld Hancom Town 'Square' is a space where up to 500 people can simultaneously connect to hold corporate events, seminars, fan meetings, and more. It supports video conferencing and chat, and the Square can be shared via email and invitation links.

Kim Taehoon, CEO of Cyworld Hancom Town, explained, "Cyworld and Cyworld Hancom Town, that is, SNS and metaverse spaces, will be connected through stories to create a new platform service. Not only fan meetings but also small group gatherings among friends in the metaverse space, new product briefings with financial institutions, corporate metaverse seminars, meetings, and more will be held, creating a diverse lifestyle metaverse."

Meanwhile, Cyworld plans to fully resume its SNS and metaverse services by linking Cyworld's Mini Room and Cyworld Hancom Town as soon as the app review is passed.