"I Need a Staycation Just to Buy This": Mom Communities Abuzz as Eco Bag Relaunched After Six Years

Seoul Shilla Hotel Upgrades Its PB Eco Bag
Spacious Size... Fits a 16-Inch Laptop
"Shilla Bear" Keyring Also Sold as a Set

Seoul Shilla Hotel is launching an improved version of its own brand (PB) eco bag, which previously caused a "sold-out frenzy" thanks to its luxurious design and excellent value for money (quality relative to price).

Seoul Shilla Hotel's newly released eco bag and new keyring. Seoul Shilla Hotel

On July 11, Seoul Shilla Hotel announced, "The eco bag has continued to enjoy steady popularity, and we have received many customer inquiries about different sizes. In response, we have enhanced its practicality and are introducing it once again."

The new eco bag retains the natural color and design of the original, while emphasizing practical features. It is spacious enough to fit a 16-inch laptop, and both the handles and shoulder strap are reinforced with leather for added durability.

News of the relaunch has already sparked excitement, especially among local mom communities online. Comments such as "Trying to buy it again after six years," "I need to go on a hotel staycation this weekend just to buy that," "I want to buy it because I want to attach the keyring," and "It seems perfect to carry anywhere" have been posted. Previously, in 2019, Seoul Shilla Hotel's eco bag became a viral sensation due to its luxurious yet reasonable price, resulting in a sold-out frenzy. On secondhand trading sites, it was even sold for more than twice the original price.

Seoul Shilla Hotel is also releasing a "Shilla Bear with Eco Bag" keyring as a set with the eco bag. The new eco bag and keyring will be available for purchase from July 14 at the "Pastry Boutique" on the first floor of Seoul Shilla Hotel. To celebrate the launch, a 10% discount promotion will be offered on set purchases until August 31.