Hanwha Hotels & Resorts "Up to 48% Discount on Large Resort Rooms for 2 Guests"

Hanwha Resort Sanjeonghosu Ansi

[Asia Economy Reporter Cha Min-young] Hanwha Hotels & Resorts announced on the 29th that it will be the first in the industry to introduce a differentiated pricing strategy based on the number of guests, as domestic small-group travel has increased due to the COVID-19 pandemic.

Generally, resorts set room rates based on room types for 5 or 7 people. However, Hanwha Hotels & Resorts has decided to implement a differentiated pricing policy based on the number of guests for small-group travelers. When using the resort with two or fewer people, guests can enjoy up to a 48% discount on weekdays compared to the existing prices.

The differentiated pricing policy based on the number of guests will be applied to Hanwha Resorts at eight major tourist destinations nationwide. Prices are 65,000 KRW for Yangpyeong, 65,000 KRW for Baegam Oncheon, 75,000 KRW for Suanbo Oncheon, 79,000 KRW for Haeundae and Jeju, 84,000 KRW for Sanjeong Lake Ansi, and 88,000 KRW for Seorak Sorano and Gyeongju. Reservations can be made in advance for remaining rooms through the official website or the mobile app 'H-LIVE' until December 31. The resort usage period is from September 1 to December 31. For more details, please check the official Hanwha Resort website.

A Hanwha Hotels & Resorts official said, "Customer travel styles are constantly changing. Especially after COVID-19, more customers are considering premium quality, cost-effectiveness, and safety simultaneously," adding, "Through the differentiated pricing strategy based on the number of guests, which we are the first in the industry to introduce, we will do our best to attract small-group travelers and secure competitiveness in the post-COVID era."

Meanwhile, Hanwha Hotels & Resorts prioritizes providing safe rest for customers by continuously checking the health status of all employees and conducting personal hygiene education across all business sectors including hotels, resorts, and Aqua Planet. They also regularly disinfect all spaces in cooperation with professional disinfection companies.